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Vol. I · 2026Search Archive


Tier B
Business Moguls · UK · USSR

Evgeny Chichvarkin

Евгений Чичваркин

St. Petersburg entrepreneur who built Russia's biggest mobile phone chain and fled to London

🇬🇧 Fame: UK🇷🇺 Origin: USSR👤 Self (Born there)🗣 Russian: Fluent
EC
Profile #318
ProfessionBusiness (Hedonism Wines)
Russian originLeningradUSSR
AncestrySelf (Born there)-
RussianFluent
CategoryBusiness MogulsTier B
Biography

Evgeny Chichvarkinbusiness (hedonism wines) with roots in the USSR

Evgeny Chichvarkin co-founded Euroset — Russia's largest mobile phone retail chain with over 5,000 stores — and built it into a billion-dollar business before fleeing to London in 2008 after criminal charges he claimed were politically motivated. In London he opened the acclaimed wine merchant Hedonism Wines.

Russian Connection

Tracing the roots — Leningrad

Born in Leningrad (now St. Petersburg) in 1974, Chichvarkin built his fortune in the chaotic post-Soviet market before the system that created him turned against him. His exile in London and reinvention as a wine merchant and anti-Putin activist is a vivid emblem of Russia's business class refugees of the 2000s.

Family Tree
Subject
Evgeny Chichvarkin🇬🇧 UK
Self (Born there)
-
Origin
Leningrad🇷🇺 USSR
Historical context
Soviet Union (USSR) · 1922–1991
Map of the Soviet Union (USSR)

Leningrad. At the time, this region was one of the fifteen republics of the Soviet Union.

Map: Wikimedia Commons (CC BY-SA)
Key Achievements

A career defined by ambition

01
Co-founded Euroset — grew to Russia's largest mobile phone retailer with 5,000+ stores
02
Built Euroset to revenues exceeding $3 billion
03
Founded Hedonism Wines, London (2012) — one of Europe's most celebrated wine shops
04
Vocal anti-Putin activist in exile
05
Euroset sold to Vimpelcom for $1.25 billion (2008)

"Russia is a country where you can build something great. And then they take it away."

Evgeny Chichvarkin
Russian diasporaborn in Russia/USSRSoviet-bornRussian speaker
Sources